Group business model
METRO is a leading international specialist company in the wholesale and food retail sector. The ultimate parent company is METRO AG, which acts as the central management holding company. It performs group management functions, particularly in the areas of finance, controlling, legal and compliance. The central management and administrative functions of METRO Cash & Carry are all anchored within METRO AG.
The group essentially consists of the 2 segments METRO Wholesale and Real. The wholesale company METRO Cash & Carry operates 759 wholesale stores across 25 countries. The delivery business (food service distribution) is also part of this segment, with companies like METRO Delivery Service and the delivery specialists Classic Fine Foods, Pro à Pro and Rungis Express. Real operates 282 hypermarkets across Germany.
Additionally, the business unit HoReCa Digital, founded in 2015, consolidates the group’s digitisation initiatives, such as METRO Accelerator powered by Techstars. This initiative sponsors 2 programmes that last for 3 months and are aimed at supporting start-ups developing digitisation solutions in the area of hospitality and retail.
Other service companies include METRO PROPERTIES, METRO LOGISTICS, METRO SYSTEMS, METRO ADVERTISING and METRO SOURCING. These companies provide group-wide comprehensive services in the areas of real estate, logistics, information technology, advertising and procurement to all group companies.
Overview of METRO
Overview of METRO
METRO Cash & Carry
MAKRO Cash & Carry
METRO Cash & Carry is one of the leading international wholesale traders and operates 759 wholesale stores under the METRO and MAKRO brands across 25 countries in Europe and Asia. Its more than 21 million commercial customers worldwide are mainly hotels, restaurants, catering companies, independent retailers as well as service providers and authorities, to which the company offers a portfolio of products and solutions that has been tailored to their specific requirements.
Pro à Pro
Rungis Express
METRO Delivery Service
In the area of food service distribution (FSD), METRO maintains a strong international presence with its METRO Delivery Service and the specialist companies Classic Fine Foods, Pro à Pro and Rungis Express. Classic Fine Foods is an Asian fine-food delivery specialist. The company delivers products to premium customers, such as 5-star hotels and upmarket restaurants in Asia and the Middle East. Pro à Pro has been augmenting this area since February 2017. The company delivers products to commercial customers across France, in particular in the fields of corporate catering, canteens and system catering. Rungis Express is an important food delivery company in Germany that mainly caters to HoReCa customers.
HoReCa Digital
The group has pooled its digitisation initiatives in the HoReCa Digital business unit. The initiatives include, for example, METRO Accelerator powered by Techstars. This start-up network supports international teams of entrepreneurs in the development of digital solutions for the HoReCa and retail sectors.
Real
Real is an innovative food retail company in Germany, where it is a leading operator of hypermarkets with currently 282 stores. The hypermarkets are distinguished by a product range of around 80,000 individual products – many of them high-quality fresh-food products – and an attractive range of non-food products. In addition to its bricks-and-mortar retail operations, the company is also pursuing online sales. The integration of the Hitmeister online shop into real.de allowed Real to expand its online product range considerably. Since February 2017, it has been offering a very large product range.
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METRO Wholesale1 |
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Real |
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METRO |
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|
2016 |
2017 |
|
2016 |
2017 |
|
2016 |
2017 |
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|
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Germany |
|
106 |
104 |
|
285 |
282 |
|
391 |
386 |
||||
Belgium |
|
16 |
16 |
|
|
|
|
16 |
16 |
||||
France |
|
94 |
97 |
|
|
|
|
94 |
97 |
||||
Italy |
|
49 |
50 |
|
|
|
|
49 |
50 |
||||
Netherlands |
|
17 |
17 |
|
|
|
|
17 |
17 |
||||
Austria |
|
12 |
12 |
|
|
|
|
12 |
12 |
||||
Portugal |
|
10 |
10 |
|
|
|
|
10 |
10 |
||||
Spain |
|
37 |
37 |
|
|
|
|
37 |
37 |
||||
Western Europe (excl. Germany) |
|
235 |
239 |
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|
|
|
235 |
239 |
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Bulgaria |
|
11 |
11 |
|
|
|
|
11 |
11 |
||||
Kazakhstan |
|
6 |
6 |
|
|
|
|
6 |
6 |
||||
Croatia |
|
9 |
9 |
|
|
|
|
9 |
9 |
||||
Moldova |
|
3 |
3 |
|
|
|
|
3 |
3 |
||||
Poland |
|
30 |
30 |
|
|
|
|
30 |
30 |
||||
Romania |
|
30 |
30 |
|
|
|
|
342 |
30 |
||||
Russia |
|
89 |
89 |
|
|
|
|
89 |
89 |
||||
Serbia |
|
10 |
9 |
|
|
|
|
10 |
9 |
||||
Slovakia |
|
6 |
6 |
|
|
|
|
6 |
6 |
||||
Czech Republic |
|
13 |
13 |
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|
|
|
13 |
13 |
||||
Turkey |
|
32 |
33 |
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|
|
|
32 |
33 |
||||
Ukraine |
|
32 |
31 |
|
|
|
|
32 |
31 |
||||
Hungary |
|
13 |
13 |
|
|
|
|
13 |
13 |
||||
Eastern Europe |
|
284 |
283 |
|
|
|
|
2882 |
283 |
||||
China |
|
86 |
90 |
|
|
|
|
86 |
90 |
||||
India |
|
23 |
24 |
|
|
|
|
23 |
24 |
||||
Japan |
|
9 |
10 |
|
|
|
|
9 |
10 |
||||
Pakistan |
|
9 |
9 |
|
|
|
|
9 |
9 |
||||
Asia |
|
127 |
133 |
|
|
|
|
127 |
133 |
||||
International |
|
646 |
655 |
|
|
|
|
6502 |
655 |
||||
METRO |
|
752 |
759 |
|
285 |
282 |
|
1,0412 |
1,041 |
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Since financial year 2015/16, the Trader cluster comprises the METRO Cash & Carry countries Moldova, Poland, Romania and Ukraine. The HoReCa, Multispecialist and Trader clusters replace the previous reporting regions of Germany, Western Europe, Eastern Europe and Asia.