METRO is a leading international food wholesaler. The group is headed by METRO AG, which acts as the central management holding company. It handles group management tasks and bundles central management and administrative functions for METRO.
As an international wholesaler, METRO operates in 31 countries. The store network comprises a total of 661 stores in 22 countries, of which 567 offer out-of-store delivery (OOS), and 64 dedicated depots. In 9 countries, METRO runs only the delivery business (Food Service Distribution, FSD).
661
stores
in 22 countries
The central element of the strategy is the multichannel approach, which is reflected in the business model through dovetailing of the bricks-and-mortar wholesale stores, whose assortments are consistently aimed at professional customers, with the delivery business and digital solutions.
FSD includes the METRO delivery service as well as the delivery specialists Classic Fine Foods, Pro à Pro, Rungis Express, Aviludo and Pro a Pro Spain1. In the digital business sector, METRO MARKETS plays a particularly special role with its B2B online marketplace for professional equipment for HoReCa customers. On top of it, all channels are networked through digital solutions from the METRO DIGITAL business unit. Hospitality Digital (HD) also offers innovative digital solutions for the hospitality industry under the DISH brand.
Overview of METRO
METRO
As a multichannel operator, METRO combines a wide network of modern wholesale stores with a wide-ranging delivery service (Food Service Distribution, FSD). The company also offers additional digital services for wholesale customers.
HoReCa and Traders are core customer groups of METRO. The HoReCa section includes hotels, restaurants, catering companies as well as bars, cafés and canteen operators. The Traders section includes small grocery stores and kiosks.
The majority of all customer groups are small and medium-sized enterprises as well as sole traders. METRO helps them manage their business challenges more effectively. Under the brands METRO and MAKRO, the company operates the segments Germany, West, Russia and East.2 In the area of Food Service Distribution (FSD), METRO maintains a strong presence with its METRO delivery service and the delivery companies. With the acquisition of AGM, METRO is strengthening the store-based wholesale network and the delivery business in Austria.
Others
The segment Others mainly includes the Hospitality Digital, METRO MARKETS and METRO PROPERTIES business units. Hospitality Digital pools the group’s digitalisation efforts for customers from the hospitality sector. It includes the development of customised digital solutions for HoReCa customers, which included the acquisition of Eijsink, a well-established provider of POS solutions for the hospitality industry. METRO MARKETS is further expanding its digital portfolio for independent restaurateurs with its new B2B online marketplace. Through this distribution channel, METRO offers non-food articles from its own product range as well as products from third parties. METRO PROPERTIES develops, operates and markets an international real estate portfolio. This segment also includes companies providing services in logistics, IT, advertising and procurement.
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METRO |
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Store-based business |
FSD (Food Service Distribution) |
METRO MARKETS |
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Stores |
Out-of-Store (OOS)1 |
Depots2 |
Delivery companies |
Countries |
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Germany |
102 |
(69) |
7 |
Rungis Express, METRO MARKETS |
1 |
||||
France |
99 |
(99) |
17 |
CFF, Pro à Pro |
|
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Italy |
49 |
(49) |
2 |
METRO MARKETS |
1 |
||||
Netherlands |
17 |
(8) |
0 |
|
|
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Austria |
21 |
(12) |
0 |
Rungis Express |
|
||||
Portugal |
10 |
(8) |
7 |
Aviludo |
|
||||
Spain |
37 |
(32) |
3 |
METRO MARKETS, Pro a Pro Spain |
1 |
||||
West |
233 |
208 |
29 |
|
|
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Russia |
93 |
(86) |
0 |
|
|
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Bulgaria |
11 |
(9) |
1 |
|
|
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Kazakhstan |
6 |
(6) |
6 |
|
|
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Croatia |
10 |
(7) |
0 |
|
|
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Moldova |
3 |
(1) |
0 |
|
|
||||
Poland |
29 |
(25) |
2 |
|
|
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Romania |
30 |
(26) |
0 |
|
|
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Serbia |
9 |
(9) |
0 |
|
|
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Slovakia |
6 |
(6) |
0 |
|
|
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Czech Republic |
13 |
(13) |
0 |
|
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Turkey |
34 |
(27) |
1 |
|
|
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Ukraine |
28 |
(23) |
0 |
|
|
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Hungary |
13 |
(11) |
0 |
|
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India |
31 |
(31) |
0 |
|
|
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Pakistan |
10 |
(10) |
2 |
|
|
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East |
233 |
204 |
282 |
|
|
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Total |
661 |
(567) |
64 |
|
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Other countries, Classic Fine Foods (CFF) |
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China, Indonesia, Japan, Malaysia, Singapore, United Arab Emirates, United Kingdom, Vietnam |
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Other countries, Rungis Express |
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Switzerland |
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1 On 25 February 2022, Davigel Spain was renamed Pro a Pro Spain.
2 As of financial year 2021/22, the segment Asia will be reported together with the previous segment Eastern Europe as the segment East.
