2.1 Group business model

METRO is a leading international food wholesaler. The group is headed by METRO AG, which acts as the central management holding company. It performs group management functions, among others in the areas of finance, controlling, legal and as well as purchasing and human resources. Central management and administrative functions for METRO are anchored within METRO AG.

As a wholesaler, METRO operates globally with 681 stores in 24 countries. METRO is active with the in another 10 countries.1As of 30 September 2021. METRO Japan, METRO Myanmar and CFF Philippines: Country exit at the beginning of financial year 2021/22. It includes the METRO delivery service as well as the delivery specialists Classic Fine Foods, Pro à Pro, Rungis Express, Aviludo and Davigel Spain.

and are core customer groups of METRO. The HoReCa section includes hotels, restaurants, bars and cafés as well as catering companies, canteen operators and street food retailers. The Traders section includes small grocery stores and kiosks.

681

stores in 24 countries

The majority of all customer groups are small and medium-sized enterprises as well as sole traders. METRO helps them manage their business challenges more effectively. To this end, they are provided with sustainable solutions that offer added economic value.

The group’s digitalisation activities are bundled under the Others segment. This segment also includes real estate, logistics, IT, advertising and procurement services.

Overview of METRO

Overview of METRO (organisational chart)

METRO

As a , METRO combines a wide network of modern wholesale stores with a wide-ranging delivery service (FSD). It is an internationally leading player in this field. With its segments METRO Germany, METRO Western Europe (excluding Germany), METRO Russia, METRO Eastern Europe (excluding Russia) and METRO Asia, METRO is active in 34 countries1As of 30 September 2021. METRO Japan, METRO Myanmar and CFF Philippines: Country exit at the beginning of financial year 2021/22.. It operates 681 wholesale stores in Europe and Asia under its brands METRO and MAKRO. Its commercial customers are mainly hotels, restaurants, catering companies, independent retailers as well as service providers and authorities. METRO offers them a portfolio of products and solutions that has been tailored to their specific requirements. In the area of Food Service Distribution (FSD), METRO maintains a strong presence with its METRO delivery service and the delivery companies Classic Fine Foods, Pro à Pro, Rungis Express, Aviludo and Davigel Spain. Classic Fine Foods is an Asian delivery company for a wide range of deli food with premium customers, mainly in Asia and the Middle East. Pro à Pro delivers products to commercial customers across France, in particular in the fields of corporate catering, canteens and system catering. Rungis Express is an important upmarket food delivery company in Germany that mainly caters to hotels, restaurants and caterers (HoReCa). As the second-largest Portuguese food supplier, Aviludo focuses on independent restaurateurs, canteens and restaurant chains. The customer base of the Spanish FSD company Davigel also primarily comprises independent restaurateurs as well as hotel chains.

Others

The Others segment mainly includes the Hospitality Digital, METRO MARKETS and METRO PROPERTIES business units. Hospitality Digital pools the group’s digitalisation efforts for customers from the hospitality sector. It includes the development of customised digital solutions for HoReCa customers. METRO MARKETS is further expanding its digital portfolio for independent restaurateurs with a new B2B online marketplace. Through this distribution channel, METRO offers non-food articles from its own product range as well as products from third parties. The sales and pro rata costs generated through METRO MARKETS were included in the respective operating units in the , while METRO MARKETS’ development activities beyond it were included in the Others segment. This allocation in the operating units was not continued in financial year 2020/21, so that all sales revenues and costs are now reflected in the Others segment. METRO PROPERTIES develops, operates and markets an international real estate portfolio. For additional business such as subletting, METRO benefits from the business unit’s extensive market expertise. Thus the real estate segment makes a sustainable and significant contribution to the overall business success of METRO. Other service companies are also assigned to this segment.

Store network by country and segment as of the closing date of 30/9

 

METRO

 

Stores

thereof Out-of-Store (OOS)2

Depots

Delivery

 

30/9/2021

30/9/2021

30/9/2021

30/9/2021

METRO Germany

102

(68)

7

FSD, Rungis Express, METRO MARKETS

Belgium

17

(0)

1

FSD

France

98

(98)

17

FSD, CFF, Pro à Pro

Italy

49

(49)

2

FSD

Netherlands

17

(8)

0

FSD

Austria

12

(12)

0

FSD, Rungis Express

Portugal

10

(8)

83

FSD, Aviludo Group

Spain

37

(32)

3

FSD, METRO MARKETS, Davigel Spain

METRO Western Europe (excl. Germany)

240

(207)

31

 

METRO Russia

93

(80)

0

FSD

Bulgaria

11

(9)

1

FSD

Kazakhstan

6

(6)

6

FSD

Croatia

10

(7)

0

FSD

Moldova

3

(1)

0

FSD

Poland

29

(25)

2

FSD

Romania

30

(25)

0

FSD

Serbia

9

(8)

0

FSD

Slovakia

6

(5)

0

FSD

Czech Republic

13

(13)

0

FSD

Turkey

34

(27)

1

FSD

Ukraine

32

(22)

0

FSD

Hungary

13

(11)

0

FSD

METRO Eastern Europe (excl. Russia)

196

(159)

10

 

India

30

(30)

0

FSD

Japan1

10

(9)

0

FSD, CFF

Pakistan

10

(10)

0

FSD

METRO Asia

50

(49)

194

 

Total

681

(563)

67

 

 

 

 

 

 

Countries without stores

 

 

 

 

China

0

0

0

CFF

Indonesia

0

0

0

CFF

Malaysia

0

0

0

CFF

Myanmar1

0

0

0

FSD

Philippines1

0

0

0

CFF

Switzerland

0

0

0

Rungis Express

Singapore

0

0

0

CFF

United Arab Emirates

0

0

0

CFF

United Kingdom

0

0

0

CFF

Vietnam

0

0

0

CFF

FSD = Food Service Distribution, CFF = Classic Fine Foods

1

METRO Japan, METRO Myanmar and CFF Philippines: country exits at the beginning of financial year 2021/22.

2

OOS refers to the existing METRO store network and includes METRO stores that supply from the store as well as stores that operate their own depot in the store.

3

Depot (Aveira) temporarily closed and did not contribute to revenue in financial year 2020/21.

4

18 CFF depots + 1 Myanmar depot.

1 As of 30 September 2021. METRO Japan, METRO Myanmar and CFF Philippines: Country exit at the beginning of financial year 2021/22.

Compliance
All measures specifying compliance with legal requirements as well as social guidelines and values by a company and its employees.
Glossary
Delivery (Food Service Distribution, FSD)
Delivery service for professional customers. The delivery segment includes transactions without customers having contact with a METRO store. Customers order items online or by phone and receive their order delivered at the agreed time. In recent years, this type of purchasing has gained much more momentum.
Glossary
HoReCa
Short for hotel, restaurant and catering businesses. The HoReCa segment is an important customer group for METRO.
Glossary
Traders
The term ‘Traders’ at METRO refers to the customer group of independent resellers such as operators of small grocery stores and kiosks.
Glossary
Multichannel
Combination of traditional store-based business with e-commerce, social media as well as applications for smartphones and tablets. Integrating various channels offers consumers a flexible and seamless shopping experience, since the channels are interlinked at all purchasing phases.
Glossary
Previous year
Period of 12 months that is usually cited as a reference for statements in the annual report and refers to the financial year preceding the reporting year.
Glossary

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