2.1 Group business model
METRO is a leading international food wholesaler. The group is headed by METRO AG, which acts as the central management holding company. It performs group management functions, among others in the areas of finance, controlling, legal and compliance as well as purchasing and human resources. Central management and administrative functions for METRO are anchored within METRO AG.
As a wholesaler, METRO operates globally with 681 stores in 24 countries. METRO is active with the delivery business (Food Service Distribution, FSD) in another 10 countries.1As of 30 September 2021. METRO Japan, METRO Myanmar and CFF Philippines: Country exit at the beginning of financial year 2021/22. It includes the METRO delivery service as well as the delivery specialists Classic Fine Foods, Pro à Pro, Rungis Express, Aviludo and Davigel Spain.
HoReCa and Traders are core customer groups of METRO. The HoReCa section includes hotels, restaurants, bars and cafés as well as catering companies, canteen operators and street food retailers. The Traders section includes small grocery stores and kiosks.
The majority of all customer groups are small and medium-sized enterprises as well as sole traders. METRO helps them manage their business challenges more effectively. To this end, they are provided with sustainable solutions that offer added economic value.
The group’s digitalisation activities are bundled under the Others segment. This segment also includes real estate, logistics, IT, advertising and procurement services.
METRO
As a multichannel operator, METRO combines a wide network of modern wholesale stores with a wide-ranging delivery service (FSD). It is an internationally leading player in this field. With its segments METRO Germany, METRO Western Europe (excluding Germany), METRO Russia, METRO Eastern Europe (excluding Russia) and METRO Asia, METRO is active in 34 countries1As of 30 September 2021. METRO Japan, METRO Myanmar and CFF Philippines: Country exit at the beginning of financial year 2021/22.. It operates 681 wholesale stores in Europe and Asia under its brands METRO and MAKRO. Its commercial customers are mainly hotels, restaurants, catering companies, independent retailers as well as service providers and authorities. METRO offers them a portfolio of products and solutions that has been tailored to their specific requirements. In the area of Food Service Distribution (FSD), METRO maintains a strong presence with its METRO delivery service and the delivery companies Classic Fine Foods, Pro à Pro, Rungis Express, Aviludo and Davigel Spain. Classic Fine Foods is an Asian delivery company for a wide range of deli food with premium customers, mainly in Asia and the Middle East. Pro à Pro delivers products to commercial customers across France, in particular in the fields of corporate catering, canteens and system catering. Rungis Express is an important upmarket food delivery company in Germany that mainly caters to hotels, restaurants and caterers (HoReCa). As the second-largest Portuguese food supplier, Aviludo focuses on independent restaurateurs, canteens and restaurant chains. The customer base of the Spanish FSD company Davigel also primarily comprises independent restaurateurs as well as hotel chains.
Others
The Others segment mainly includes the Hospitality Digital, METRO MARKETS and METRO PROPERTIES business units. Hospitality Digital pools the group’s digitalisation efforts for customers from the hospitality sector. It includes the development of customised digital solutions for HoReCa customers. METRO MARKETS is further expanding its digital portfolio for independent restaurateurs with a new B2B online marketplace. Through this distribution channel, METRO offers non-food articles from its own product range as well as products from third parties. The sales and pro rata costs generated through METRO MARKETS were included in the respective operating units in the previous year, while METRO MARKETS’ development activities beyond it were included in the Others segment. This allocation in the operating units was not continued in financial year 2020/21, so that all sales revenues and costs are now reflected in the Others segment. METRO PROPERTIES develops, operates and markets an international real estate portfolio. For additional business such as subletting, METRO benefits from the business unit’s extensive market expertise. Thus the real estate segment makes a sustainable and significant contribution to the overall business success of METRO. Other service companies are also assigned to this segment.
|
METRO |
|||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
Stores |
thereof Out-of-Store (OOS)2 |
Depots |
Delivery |
||||||||||
|
30/9/2021 |
30/9/2021 |
30/9/2021 |
30/9/2021 |
||||||||||
METRO Germany |
102 |
(68) |
7 |
FSD, Rungis Express, METRO MARKETS |
||||||||||
Belgium |
17 |
(0) |
1 |
FSD |
||||||||||
France |
98 |
(98) |
17 |
FSD, CFF, Pro à Pro |
||||||||||
Italy |
49 |
(49) |
2 |
FSD |
||||||||||
Netherlands |
17 |
(8) |
0 |
FSD |
||||||||||
Austria |
12 |
(12) |
0 |
FSD, Rungis Express |
||||||||||
Portugal |
10 |
(8) |
83 |
FSD, Aviludo Group |
||||||||||
Spain |
37 |
(32) |
3 |
FSD, METRO MARKETS, Davigel Spain |
||||||||||
METRO Western Europe (excl. Germany) |
240 |
(207) |
31 |
|
||||||||||
METRO Russia |
93 |
(80) |
0 |
FSD |
||||||||||
Bulgaria |
11 |
(9) |
1 |
FSD |
||||||||||
Kazakhstan |
6 |
(6) |
6 |
FSD |
||||||||||
Croatia |
10 |
(7) |
0 |
FSD |
||||||||||
Moldova |
3 |
(1) |
0 |
FSD |
||||||||||
Poland |
29 |
(25) |
2 |
FSD |
||||||||||
Romania |
30 |
(25) |
0 |
FSD |
||||||||||
Serbia |
9 |
(8) |
0 |
FSD |
||||||||||
Slovakia |
6 |
(5) |
0 |
FSD |
||||||||||
Czech Republic |
13 |
(13) |
0 |
FSD |
||||||||||
Turkey |
34 |
(27) |
1 |
FSD |
||||||||||
Ukraine |
32 |
(22) |
0 |
FSD |
||||||||||
Hungary |
13 |
(11) |
0 |
FSD |
||||||||||
METRO Eastern Europe (excl. Russia) |
196 |
(159) |
10 |
|
||||||||||
India |
30 |
(30) |
0 |
FSD |
||||||||||
Japan1 |
10 |
(9) |
0 |
FSD, CFF |
||||||||||
Pakistan |
10 |
(10) |
0 |
FSD |
||||||||||
METRO Asia |
50 |
(49) |
194 |
|
||||||||||
Total |
681 |
(563) |
67 |
|
||||||||||
|
|
|
|
|
||||||||||
Countries without stores |
|
|
|
|
||||||||||
China |
0 |
0 |
0 |
CFF |
||||||||||
Indonesia |
0 |
0 |
0 |
CFF |
||||||||||
Malaysia |
0 |
0 |
0 |
CFF |
||||||||||
Myanmar1 |
0 |
0 |
0 |
FSD |
||||||||||
Philippines1 |
0 |
0 |
0 |
CFF |
||||||||||
Switzerland |
0 |
0 |
0 |
Rungis Express |
||||||||||
Singapore |
0 |
0 |
0 |
CFF |
||||||||||
United Arab Emirates |
0 |
0 |
0 |
CFF |
||||||||||
United Kingdom |
0 |
0 |
0 |
CFF |
||||||||||
Vietnam |
0 |
0 |
0 |
CFF |
||||||||||
|